If it seems like the Hadid sisters are the face of every brand… it's not far from the truth.
Now, Bulgari is on board with the Hadid following, announcing Bella Hadid as the face of Goldea, The Roman Night.
The new eau de parfum was introduced on Rome's iconic Spanish Steps with the brand's CEO, Jean-Christophe Babin.
Guests enjoyed the charms of the city and sipped on cocktails under the Roman night sky, while Irish, disco and hot jazz singer-songwriter Róisín Murphy performed.
Immediately following the announcement, the party moved to Palazzo Nunez Torlonia, a historic 17th century palace, for dinner and dancing to the tunes of DJ Graziano Della Nebbia.
Among the crowd were VIPs Bella Hadid, CEO Jean-Christophe Babin, Italian actress and TV presenter Giorgia Surina, Alberto Morillas, master perfumer and creator of Goldea, The Roman Night, digital influencers Margo and Me, Chriselle Lim, Caro Daur, Camille Charriere, Eleonora Carisi, Helena Bordon, Camila Coutinho and Jessi Malay.
