The St. Jude Promesa y Esperanza ® (Promise and Hope), an initiative by St. Jude Children’s Research Hospital ® and Univision Radio, the leading radio network serving Hispanic America, partner to increase awareness for national fundraiser against childhood cancer. As part of this partnership, Univision Radio will broadcast special programming on February 10 and 11 asking listeners to become Angeles de Esperanza (Angels of Hope) by making a donation of $20per month, to find cures and save children.
Univision Radio stations in 17 participating cities across the U.S. and Puerto Rico will share more than 30 hours of programming to support St. Jude. The support of the radio listeners is instrumental to the cause as the majority of the funding comes from individual contributors. Their donations allow St. Jude the freedom to focus on what matters most – saving kids regardless of their families’ financial situation.
“St. Jude Children’s Research Hospital strives to find innovative research treatments and breakthroughs that are essential to help thousands of ill children win their fight against childhood cancer,” said Randy Falco, president and CEO, Univision Communications Inc. “Univision is proud to support the lifesaving mission of St. Jude and we are most appreciative of our audience whose generosity helps provide hope to St. Jude patients and their families.”
During the week, listeners will have the opportunity to share the love with the kids of St. Jude and make a donation using a debit or credit by calling 1-800-998-8432 or visiting promesayesperanza.org. Fans can join the conversation on Twitter and Facebook via @StJude and using the hashtags #StJudeUnivision.