Madonna and her daughter Lola have unveiled Material Girl's Fall 2013 marketing campaign featuring international performer, Rita Ora. For the back-to-school season, Rita takes to the streets of London, starring in her debut fashion campaign, "Material Girl Hits London." Watch the behind-the-scenes here!
Rita was photographed at iconic London locales such as Buckingham Palace, Big Ben, the London Eye and atop a double decker bus. Rita is one of the latest music protégées from Jay-Z and Roc Nation. Don't miss LATF The Magazine's September issue for more fashion photos from the new line. www.latfthemagazine.com
Material Girl is available at www.macys.com