YSL introduces Kaia Gerber, as the new Makeup Ambassador for YSL Beauté.
“To be the new face of YSL Beauté is an opportunity to write a new story full of fun, colour and makeup. I love the DNA of a brand that is so subversive while being so luxurious and cool!”, says Kaia.
Starting with a campaign in January 2019 shot by renowned photographer David Sims, Kaia will star as the face of Rouge Volupté Shine, the iconic moisturizing lipstick, and will also be the muse for Touche Éclat and Mascara Volume Effet Faux Cils in forthcoming campaigns.