Disney, Will Smith and Make-A-Wish® launched the #FriendLikeMe Challenge today pegged to the upcoming release of “Aladdin.” Will Smith, who stars in the film as the wish-granting Genie, is encouraging fans and celebrities to participate in the challenge and help show the world: Where there’s a wish, there’s a way. Part of a global cause marketing campaign, the challenge poses the question: “If you were the Genie in Disney’s ‘Aladdin’ and had the chance to grant three heartfelt wishes for someone, who would you share them with? Tag a friend on Twitter and/or Instagram.
For every public post with #FriendLikeMe from April 29 through May 24, 2019, Disney will donate $5 up to $1 million to Make-A-Wish to help grant life-changing wishes to children battling critical illnesses all over the world. For more information, go to FriendLikeMe.org” or see the official release below.
And be sure to check out the new 30-second spot and Make-A-Wish video and share them with your readers, and don’t forget to see “Aladdin” when it opens in theaters nationwide May 24, 2019…tickets go on sale today!