In 2016, Mother’s Day drove more posts in one day than any other topic on Facebook, with more than 105 million Mother’s Day posts produced.
This year, Facebook is providing new ways for you to show mom or a loved one that you appreciate everything they do:
Send a Personalized Card: This Sunday, you might see a message from Facebook in your News Feed wishing you a Happy Mother's Day and inviting you to share a card with a mom or loved one. You can personalize some of the cards by adding a photo, giving you the opportunity to share what Mother's Day means to you.
Jazz Up Your Photos: In Facebook Camera, you can find some new colorful, Mother's Day-themed masks and frames. If you swipe right on News Feed, go to the effects tray and you'll be able to find the effects in the mask and frame category.
Support a Cause In Honor of Mom: In the US, start a Facebook fundraiser or donate to your favorite cause in honor of your mom. On Facebook, you can raise money for a nonprofit or people—for yourself, a friend or someone or something not on Facebook.
Show Your Thanks: You may see a new 'thankful' addition to reactions during the days surrounding Mother's Day. When a person chooses this temporary flower reaction, they'll see something special that wraps around the post they're reacting to.
Add a Sticker to your Instagram Story: Finally, if you're using Instagram, you may also see a set of new stickers to help you celebrate the mothers in your life. Simply open the camera and take a photo or video, then add as many stickers as you want.